Higher reach, more leads. 

The trade fair calenders of Chinese exhibition centers have been full again since autumn 2020, and not only in Shanghai, Beijing or Shenzhen.
Local as well as international organisers have been organising their trade shows successfully and have not recorded a considerable reduction in neither exhibitor nor visitor numbers. Live-communication in China still plays an important role.

However, there has been a clear trend when it comes to the planning and realisation of exhibition booths - and not only since the pandemia.
Live brand spaces are all complemented by ONLINE-FORMATS. 

For example, product presentations or talks are being streamed live from the exhibition onto well-know platforms such as WeChat or Douyin (TikTok). User numbers and the marketing potential that these platforms offer for the Chineses market, also in the B2B sector, have been rising considerably during the last few years.
The result: a higher reach and more leads.

You are planning to participate in an exhibition in China? Together with our local partners, we offer you the concept and full-survice realisation of your brand space - live and online. 

Our international project department is here to assist you. Please send us an E-Mail, and we will get back to you immediately.